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Archiv für September 2007

Lurpak Lighter · Butterfly

Posted am Sonntag 30 September 2007 um 20:21.01 von Abbey

 Tip the scales in your favour.
 Advertising Agency: Horizon. FCB, Dubai, UAE
 Creative Director: Alan Firmin
 Art Director: Hani Jawhari
 Copywriter: Sanjay Waghmode
 Published: September 2007

Posted in Adv. Food (RSS)

Lush Lawn and Property Enhancement · Business card

Posted am Sonntag 30 September 2007 um 20:19.06 von Abbey

The business cards were letter pressed by hand and stuffed with grass seed. The best thing about them is when you hand one out, the seeds shake and instantly pay off the idea.
Advertising Agency: Struck, USA
Art Director: Brandon Knowlden
Copywriter: Rich Black
Letter Press: Athenaeum Press

Posted in Adv. Accessories (RSS)

Institute of Guitar and Technology

Posted am Sonntag 30 September 2007 um 20:18.03 von Abbey

Advertising Agency: Dez Brasil, Brazil
Art Director: Rodrigo Cabello
Copywriter: Sandro Nascimento

Posted in Adv. Education (RSS), Adv. Entertainment (RSS)

Honda

Posted am Samstag 29 September 2007 um 16:26.39 von Abbey

The mechanics should be thinking on a second choice.
Advertising Agency: Euro RSCG Buenos Aires, Argentina
Executive Creative Director: Gustavo Reyes
Creative Directors: Mariano Duhalde, Maximiliano Sanchez
Head of Art: Maximiliano Sanchez
Art Directors: Pablo Carrera, Diego Fernandez Brun
Copywriters: Alexis Alvarez, Hernan Kritzer

Posted in Adv. Social (RSS)

Subaru Liberty · Performance Enhanced

Posted am Samstag 29 September 2007 um 16:25.58 von Abbey

Advertising Agency: Leo Burnett, Sydney, Australia
Creative Director: Mark Collis
Art Director: Chris McMullen
Copywriter: Will Edwards
Photographer: Gary Sheppard
Published: January 2007

Posted in Adv. Social (RSS)

Help for Children in Need - The Donation Card

Posted am Freitag 28 September 2007 um 19:59.37 von Abbey

The task was to develop a mailing that generated donations for children in need. To make a donation, you needed to remove a form from this cardboard slipcase. When you slid out the form, the image on the cover changed: a child was magically removed from the street and placed in a safe home.
 Advertising Agency: Scholz & Friends, Hamburg, Germany
Creative Directors: Richard Jung, Matthias Schmidt
Art Director: Martin Dlugosch
Copywriter: Dennis Lueck
Photographer: Corbis, Getty Images
Graphic Designers: Edwin Immel
Postproduction: Metagate GmbHm, Hamburg

Posted in Adv. Campaigns (RSS)

Gazeteport

Posted am Freitag 28 September 2007 um 19:58.48 von Abbey

Days without "press"ure are coming.
Gazeteport is the first independent internet newspaper in Turkey. This campaign was designed to show people that paper- based newspapers have become a monopoly. They have become a loyal server of corporate giants and the government while the news in these publications get manipulated as the newshole gets smaller by day. So, in a way, the newspapers we knew are dying in a suicidal act.
 Advertising Agency: 2730 Design & Co
Creative Director / Art Director: Selim Ünlüsoy
Copywriters: Odisseas Sevsevme, Omer Onsun, Oyku Yardim

Posted in Adv. Campaigns (RSS)

ovk (Parents Of Child Road Victims)

Posted am Donnerstag 27 September 2007 um 20:01.24 von Abbey

To kids the road looks different.
Advertising Agency: Happiness Brussels, Belgium
Copywriter: Dries De Wilde
Art Director: Naim Baddich, Merel Van Den Broek
Creative Management: Dominique Van Doormaal, Karen Corrigan
Creative Director: Gregory Titeca/ Mohamed Oudaha
Photographer: Marc Paeps
Retouching: The Living Room

Posted in Adv. Campaigns (RSS), Adv. Personal Care (RSS)

Grey Worldwide · Green sketchpad

Posted am Donnerstag 27 September 2007 um 19:59.39 von Abbey

 Save a tree. Use paper for world-changing ideas only.
 Advertising Agency: Grey, Hong Kong, China
 Creative Directors: Keith Ho, Paul Chan
 Copywriter: Paul Chan
 Art Director: Joe Harris
 Photographers: Lok Chan, Steve Wong

Posted in Adv. Campaigns (RSS)

Wildlife SOS

Posted am Mittwoch 26 September 2007 um 19:59.53 von Abbey

Advertising Agency: Sudler & Hennessey, India
Creative Director: Sudhakar More
Art Director / Illustrator: Ajgar Shah
Copywriter: Priyanka Sabnis
Published: June 2007

Posted in Adv. Campaigns (RSS)

Amnesty International

Posted am Mittwoch 26 September 2007 um 19:58.33 von Abbey

 In the name of ensuring stability and harmony in the country during the  2008 Olympic Games, the Chinese Government continues to detain and  harass political activists, journalists, lawyers and human rights workers. Get  involved: www.amnesty.sk
 Advertising Agency: MUW Saatchi & Saatchi, Slovakia
 Creative Director: Rasto Michalik
 Art Director: Radim Blaho
 Copywriters/Idea: Peter Izo, Matus Svirloch
 Photographer: Miso Bak
 Production Company: Hitchhiker
 Published: September 2007

Posted in Adv. Campaigns (RSS)

Sony Vaio · Experiential marketing

Posted am Dienstag 25 September 2007 um 19:51.49 von Abbey

 
The shoot was centred on an experiential marketing exercise; Marvin Joseph (photographer) had to perform/execute twelve images over two days on a make- shift set outside Customs house in the heart of Circular Quay, Sydney, Australia July 2007. There was an estimated audience of 50,000 passers by that 'experienced' a fashion shoot in progress with high-end talent and a production fit for a motion picture.
Advertising Agency: Jack Morton Worldwide, Australia
Creative Director: Philip McDougall
Art Direction: Marvin Joseph
Photographer: Marvin Joseph repped by Maynard Imaging
Hair & Make-up: Rhonda May
Fashion Stylist: Bianca Chong
Released: September 2007

Posted in Adv. Accessories (RSS), Adv. Entertainment (RSS), Adv. Fashion (RSS), Adv. Technology (RSS)

Weleda Migrane Remedy

Posted am Dienstag 25 September 2007 um 19:50.28 von Abbey

Weleda General Kephalodoron 5%
Migraine Remedy
Instant relief from acute and chronic migraine headaches.
Advertising Agency: TBWA\Hunt\Lascaris, Johannesburg, South Africa
Creative Director: Lapeace Kakaza
Copywriter: Festus Masekwameng
Art Director: Brent Singer
Photographer: Gerard Turnley
Retoucher: Rob Frew

Posted in Adv. Health (RSS), Adv. Personal Care (RSS)

Buenos Aires Zoo · Zoo Night

Posted am Dienstag 25 September 2007 um 19:49.20 von Abbey

"Now we also open at night. Buenos Aires Zoo."
Advertising Agency: Saatchi & Saatchi, Buenos Aires, Argentina
Executive Creative Directors: Mariano Serkin, Maxi Itzkoff
Head of Art: Pablo Romanos
Creative Director: Javier Campopiano
Art Director: Ari Senzacqua
Copywriter: Javier Campopiano
Account Director: Paula Gambardella
Account Supervisor: Valeria Magrini
Producers at the agency: Luli Dragan, Koko Puch
Advertiser Supervisors: Emilio Laugier, Laura Salles, Marcela Koumian

Posted in Adv. Accessories (RSS), Adv. Entertainment (RSS)

Stabilo · Non-stop Escalator marker

Posted am Montag 24 September 2007 um 19:43.46 von Abbey

 To capture the long-lasting ability of Stabilo highlighters, giant pens were  installed at the beginning of escalators throughout Hong Kong. As the  steps continually moved forwards, the pen appeared to create the bright  yellow safety marks on the side of the steps - non-stop from morning to  night.
 Advertising Agency: Grey, Hong Kong
 Creative Directors: Keith Ho, Paul Chan
 Copywriters: Tony Chan, Paul Chan
 Art Director: V Lau
 Photographer: Jonathan Wong, Lok Chan

Posted in Adv. Accessories (RSS)

Swedbank Real Estate Agent

Posted am Montag 24 September 2007 um 19:42.35 von Abbey

 Advertising Agency: SWE, Sweden
 Creative Director: Björn Schumacher
 Art Director: Victoria Lamppa
 Copywriters: Daniel Vaccino, Johan Skogh
 Published: July 2007

Posted in Adv. Accessories (RSS), Adv. Personal Care (RSS)

HP Photosmart · Small drama

Posted am Montag 24 September 2007 um 19:41.49 von Abbey

 There is no small drama at 10 megapixels.
 Advertising Agency: Publicis, Bucharest, Romania
 Creative Director: Razvan Capanescu
 Art Director: Catalin Rulea
 Copywriter: Andreea Curt
 Illustrator: Cristian Buliarca
 Published: September 2007

Posted in Adv. Technology (RSS)

Peugeot Revolution

Posted am Sonntag 23 September 2007 um 20:29.29 von Abbey

Advertising Agency: EURO RSCG, Santiago, Chile
Creative Directors: Juan Baraona, Rodrigo Bravo
Art Director / Illustrator: Juan Carlos Ramos
Copywriters: Rodrigo Figueroa, Augusto Cornejo

Posted in Adv. Social (RSS)

Change - Levi's 501

Posted am Sonntag 23 September 2007 um 20:28.29 von Abbey

via 10ad | Directlink dailymotion
New earth-shattering spot of Levi’s for its famous 501. Special effects from Asylum VFX. Levi’s jeans do make a great brand anyway.
Produced by Smuggler and directed by Filip Engström.
Advertising Agency: BBH, NY
Executive Creative Director: Kevin Roddy
Creatives: Maja Fernqvist, Joakim Saul
Group Account Director: Jenifer Wellig
Account Director: Mary Ferris
Business Director: Julia Torres
Producer: Katherine Cheng

Posted in Adv. Accessories (RSS), Adv. Fashion (RSS)

Carlsberg - Litter

Posted am Sonntag 23 September 2007 um 20:27.21 von Abbey

£5000 in £10 and £20 notes were individually dropped around the streets of London with a removable sticker that read, Carlsberg don’t do litter. But if they did it would probably be the best litter in the world'.
Advertising Agency: Saatchi & Saatchi, London, UK
Executive Creative Director: Kate Stanners
Creative Directors: Richard Denney, Dave Henderson
Creatives: Rob Porteous, Dave Askwith

Posted in Adv. Food (RSS)

Don't risk being burnt, use V-Kool

Posted am Samstag 22 September 2007 um 20:54.50 von Abbey

Advertising Agency: Praxis Advertising
Creative Director: Josey George
Art Director: Kalpesh Patel
Copywriter: Vaseem Edroos
Client Services Director: Amitabh Swarup

Posted in Adv. Accessories (RSS)

Tasty Pizza from Caesar's

Posted am Samstag 22 September 2007 um 20:53.23 von Abbey

Advertising Agency: JWT, Amman
Creative Director: Kr!X
Art director: Khuloud Abdel Hadi
Copywriter: Kr!X

Posted in Adv. Food (RSS)

Post-it notes - Hänsel und Gretel

Posted am Samstag 22 September 2007 um 20:51.26 von Abbey

Advertising Agency: Miami Ad School, San Francisco, USA
Instructor: Diana Pauser
Art Directors: Kira Hadalski, Martin Poggenclaas
Copywriter: Mikel Chanca

Posted in Adv. Accessories (RSS)

Ocean Defenders Campaign

Posted am Freitag 21 September 2007 um 21:35.53 von Abbey

 How to starve to death on a full stomach. The 272 pieces of rubbish  pictured above were fed to this fledgind albatross along with fish caught  by its mother. The plastic accumulated in its stomach until it was literally 'too  full to eat'. Careless and unregulated dumping is just one of the ways we're  killing our oceans. Become an ocean defender at oceans.greenpeace.org
 Advertising Agency: Publicis Mojo Auckland, New Zealand
 Executive Creative Director: Nick Worthington
 Creative Director: Lachlan Mcpherson
 Copywriters / Art Directors: Nick Worthington, Lachlan Mcpherson

Posted in Adv. Campaigns (RSS)

Guerilla-Art in Wuppertal

Posted am Freitag 21 September 2007 um 21:34.57 von Abbey

Im Sommer des letzten Jahres führte der Street-Art-Künstler JR und internationale Kollegen eine Kunstaktion in Wuppertal durch. Man verwandelte die Schwebebahn und die Tunnel der Nordbahntrasse in eine Gallerie. Anschließend tauchten sie unentdeckt ab. Die Reaktion der Wuppertaler über die nächtliche Aktion war sehr unterschiedlich. Nun tauchte ein Video über die Aktion bei dem Videoportal dailymotion auf.

Posted in Adv. Entertainment (RSS), Kultur (RSS)

Anlene High Calcium Milk

Posted am Donnerstag 20 September 2007 um 20:37.56 von Abbey

 Advertising Agency: BBDO Indonesia
 Creative Director: Didit Indra
 Art Director: Haris Budi Pranoto
 Copywriter: Lydia Tarigan
 Photographer: Anton Ismael
 Digital Imaging: Steven Andre
 Published: August 2007

Posted in Adv. Food (RSS)

Peugeot Boxer · Find The Hidden Transporter

Posted am Donnerstag 20 September 2007 um 20:36.50 von Abbey

 Find the hidden Volkswagen Transporter.
 Advertising Agency: Istropolitana D'Arcy, Bratislava, Slovakia
 Creative Director: Peter Darovec
 Art Director: Fero Malik
 Copywriter: Michal Pastier

Posted in Adv. Social (RSS)

Paulaner beer

Posted am Mittwoch 19 September 2007 um 21:16.03 von Abbey

This ad for Paulaner beer, was published in the October 2007 Playboy  magazine (Oktoberfest-edition).
 Advertising Agency: Kempertrautmann GmbH, Hamburg, Germany
 Creative Directors: Frank Bannöhr, Daniel Ernsting
 Art Director: Axel Schilling
 Copywriter: Christian Soldatke
 Graphics: Marita Locmele
 Photographer: Stephan Abry
 Account Directors: Ilker Yilmazalp, Peter Matz

Posted in Adv. Food (RSS)

Absolute Yoga Singapore

Posted am Mittwoch 19 September 2007 um 21:15.04 von Abbey

 Advertising Agency: Cheil Communications, Singapore
 Creative Director: Lim Chye Ling
 Art Director: Benson Toh
 Copywriter: Carolina Ng
 Photographer: JeanYves Lemoigne, Katapolt

Posted in Adv. Sport (RSS)

Sharmila's Yoga: Laptops

Posted am Dienstag 18 September 2007 um 20:10.02 von Abbey

Yoga for working professionals. For a stress-free 9 to 9.
Advertising Agency: Mindset, Hyderabad, India
Creative Director: Mark Samuel
Art Director: Gangadhar PNS
Copywriter: Jitendra B. Lulla
Photographer: Gangadhar PNS
Published: July 2007

Posted in Adv. Health (RSS), Adv. Sport (RSS), Fitness (RSS), Fitt statt fett (RSS)

NG 3000 Pest controls

Posted am Dienstag 18 September 2007 um 20:04.35 von Abbey

 
Part of the family? Call us. NG3000.
Advertising Agency: Publicis Venezuela V.P. Creative Director: German White
Creative Director / Art Director: Demian Campos
Copywriter: German White, Douglas Rios
Photographer: Latinstock Venezuela

Posted in Adv. Health (RSS), Adv. Personal Care (RSS)

WildAid

Posted am Dienstag 18 September 2007 um 20:03.36 von Abbey

Although less populist, our problems are more important.
Shark killing can kill the Galapagos Islands. Be careful.
Advertising Agency: JWT Norlop Quito, Ecuador
General Creative Director: Mauricio Cuevas
Creative Director: Bryan Recalde
Art Director: Marcelo Tamayo
Copywriter: Bryan Recalde
Ilustrator and retouching: Marcelo Tamayo

Posted in Adv. Campaigns (RSS)

Simba Potato Chips ·Tomato sauce

Posted am Montag 17 September 2007 um 20:38.35 von Abbey

Packed full of tomato sauce flavour.
A pack of chips with tomato flavour, can be easily be mixed up with a bottle of ketchup!
Advertising Agency: Net#Work BBDO, Johannesburg, South Africa
Creative Director: Julian Watt
Copywriter: Tim Beckerling
Art Director: Sean Harrison
Photographer: Jason Robinson

Posted in Adv. Food (RSS)

WWF · Destruction cycle

Posted am Montag 17 September 2007 um 20:23.45 von Abbey

Many gunshots, many canons, and more noises of sawing machine. Houses torn down, animals in danger of extinction, forests disappearing EL Nino getting serious. All those things done will eventually harm man himself.

Solution:
This creative is based on cycle. Paper cup as a special medium is conveying a strong message, that damaging others will be a big damage to human being himself, while the round cup is also a cycled shape.
Advertising Agency: Shunya, Beijing, China
Creative Director: Doze Tou, Joy Liu
Art Director: Guan Zi, Bai Qing
Copywriter: Bai Ping
Released: May 2007

Posted in Adv. Campaigns (RSS)

Wendy's "Open early for breakfast"

Posted am Montag 17 September 2007 um 20:22.15 von Abbey

Advertising Agency: MacLaren McCann, Calgary, Canada
Creative Director: Mike Meadus
Art Directors: Kelsey Horne, Brad Connell
Copywriter: Mike Meadus

Posted in Adv. Food (RSS)

Scotch Crystal - The Strong Tape

Posted am Montag 17 September 2007 um 20:21.10 von Abbey

Advertising Agency: BBDO Athens, Greece
Creative Director: Theodosis Papanikolaou
Art Director: David Kaneen
Copywriter: Dafne Patrikiou

Posted in Adv. Accessories (RSS), Adv. Cosmetics (RSS)

Pure Suthee Yoga · Pose

Posted am Sonntag 16 September 2007 um 20:15.44 von Abbey

 
Yoga for advanced students.
Advertising Agency: McCann Erickson, Thailand
Executive Creative Director: Philip Rowell
Creative Directors: Surachet Srikokcharoen, Suvit Jaturiyasajagul, Thidarat Nitikijphaiboon, Wichit Jiamsirikarn
Art Directors: Surachet Srikokcharoen, Suvit Jaturiyasajagul
Copywriters: Thidarat Nitikijphaiboon, Wichit Jiamsirikarn
Photography: Chub Nokkaew, Chub Nokkaew

Posted in Adv. Health (RSS), Adv. Sport (RSS), Fitness (RSS), Fitt statt fett (RSS)

Fevikwik · Fevisecond

Posted am Sonntag 16 September 2007 um 20:14.07 von Abbey

Advertising Agency: Ogilvy & Mather, Mumbai, India
Creative Director: Abhijit Avasthi
Art Directors: Kapil Sawant, Akshay Thakur
Copywriters: Jignesh Maniar, Dharini Shah
Aired: December 2006

Posted in Adv. Accessories (RSS)

Gabriela National Women's Organization · Clock

Posted am Samstag 15 September 2007 um 20:50.15 von Abbey

Advertising Agency: DM9JaymeSyfu, Philippines
Chief Creative Officer: Merlee Jayme
Creative Director / Copywriter: Jerry Hizon
Art Directors: Herbert Hernandez, Allan Montayre
Photographer: Paolo Gripo, DMV

Posted in Adv. Campaigns (RSS)

Fundacja Aktywnej Rehabilitacji · Billboard

Posted am Samstag 15 September 2007 um 20:48.53 von Abbey

Advertising Agency: TBWA, Warsaw, Poland
Creative Director: Pawel Borowski
Art Directors: Sunil Nair, malgorzata Koterba
Copywriters: Sunil Nair, Joanna Leszczynska
Published: August 2007

Posted in Adv. Campaigns (RSS)

Eurostar · Speed frog

Posted am Samstag 15 September 2007 um 20:47.07 von Abbey

 The fastest way from Paris to London.
 Advertising Agency: Leg Agency, Paris, France
 Creative Director: Gabriel Gaultier
 Art Director: Clement Langlais
 Copywriter: Clemence Cousteau
 Published: September 2007

Posted in Adv. Accessories (RSS)

Clearasil · Bubble foil

Posted am Freitag 14 September 2007 um 23:10.01 von Abbey

 Advertising Agency:McCann Erickson, Warsaw, Poland
 Creative Director: Damir Brajdic
 Art Directors: Bart Bialy, Wojtek Dagiel
 Copywriter: Magda Trojanowska
 Photographer: Tomek Zieciowski

Posted in Adv. Cosmetics (RSS)

Clearasil · No more dots

Posted am Freitag 14 September 2007 um 23:08.52 von Abbey

 Advertising Agency: 10 advertising, Antwerp, Belgium
 Art Director / Copywriter: Olaf Meuleman
 Graphic Designer: Dave Jans
 Account: Barbele Walraet
 Published: September 2007

Posted in Adv. Cosmetics (RSS)

Tropical Rainforest Foundation

Posted am Donnerstag 13 September 2007 um 20:33.34 von Abbey

 Creative: Christian Barahona

Posted in Adv. Campaigns (RSS)

Wilkinson · Fight for Kisses

Posted am Donnerstag 13 September 2007 um 20:32.42 von Abbey

 Watch the trailer and play the game: www.ffk-wilkinson.com
 Advertising Agency:  JWT Paris, France
 Art Director: Xavier Beauregard
 Copywriter: Vincent Pedrocchi
 Director: Akama
 Production: Wanda

Posted in Adv. Accessories (RSS), Adv. Cosmetics (RSS), Adv. Entertainment (RSS), Adv. Fashion (RSS)

wermachtdennsowas.de

Posted am Mittwoch 12 September 2007 um 20:31.29 von Abbey

Posted in Adv. Campaigns (RSS)

Flex Your Power

Posted am Mittwoch 12 September 2007 um 20:28.26 von Abbey

And to my children I leave _.
Global warming is a choice.
Flexyourpower.com
Advertising Agency: Brainchild Creative, San Francisco, USA
Creative Director: Jef Loeb
Art Director: David Swope
Copywriter: Jef Loeb
Photographer: Curtis Meyer
Producer: Laura Lindow

Posted in Adv. Campaigns (RSS)

Track Crossing Safety Campaign

Posted am Mittwoch 12 September 2007 um 20:27.31 von Abbey

Too Many Didn't.
Advertising Agency: Clemenger BBDO, Wellington, New Zealand
Executive Creative Director: Philip Andrew
Creative Director: Mark Harricks
Art Director: Scott Henderson
Copywriter: Dan Moth
Agency Producer: Scott McMillan
Account Manager: Jill Bainbridge

Posted in Adv. Campaigns (RSS), Adv. Personal Care (RSS)

Mexican Red Cross · Antes y Después

Posted am Dienstag 11 September 2007 um 20:50.11 von Abbey

Advertising Agency: JWT, Mexico
General Creative Directors: Manuel Techera, Esteban Sacco, Enrique Codesido, Ignacio Zuccarino
Art Director: Esteban Sacco, Manuel Techera
Copywriter: Enrique Codesido, Ignacio Zuccarino, Gabriel Bello